We measure it from aerial survey data and price it across every shingle we install and standing seam metal. No phone call, no salesman, no obligation.
Roof replacement & storm restoration · Shenandoah Valley
If a storm hit, we document the damage, verify it against weather data for your address and deal with the adjuster ourselves — most of our customers restore a storm-damaged roof for the cost of their deductible and nothing more. If there is no claim to make, you get a straight written price on a new roof, and financing if you want it.
Materials we install





What we do
We are not a general contractor who also does roofs. This is the whole business, and it is the reason the work looks the way it does.






Most of our year
We inspect, photograph and document the damage, verify the storm against weather data for your exact address, and work the claim through to approval. You deal with us, not with an adjuster.
Full replacement
Architectural asphalt from GAF, TAMKO and CertainTeed, standing seam metal in 24-gauge with 17-inch pans, cedar shake with copper flashings, and TPO or rubber membrane on anything low-slope.
Repairs
Nearly every leak we get called to starts at a flashing, not out in the field. We find the actual source rather than sealing the stain on your ceiling and hoping.
Exteriors
Seamless gutters, guards, fascia and soffit. A roof that sheds water into a gutter that cannot carry it away is a foundation problem waiting to happen.
Insurance claims
Most roofers hand you a phone number and wish you luck. Storm restoration is the majority of what we do, and the difference is in the documentation.
01
We pull HAILTRACE reports that show what actually happened at your address on the date of the storm — hail size, wind speed, time. An adjuster can argue with an opinion. Data is harder.
02
We work with a licensed public adjuster who represents you, not the carrier. On a contested claim that is often the difference between a partial payout and a full one.
03
Every slope photographed, every damaged element marked and measured, tied to the carrier’s own scope. We submit a file, not a phone call.
One thing we will never do: offer to waive, absorb or “work around” your deductible. It is insurance fraud in Virginia, it puts your claim at risk, and any contractor who offers it is telling you exactly how they do business.
No claim to make
Plenty of roofs simply wear out, and plenty of damage is too small for a claim to be worth filing. That work is just as welcome, and it runs like this.
01
We get on the roof, photograph every slope and tell you what is actually there. If it can be repaired instead, we say so.
02
Line by line — shingle, underlayment, flashing metal, ventilation, labor and disposal. Not one number on a business card.
03
You pick the shingle, we order to it and set a date. Financing through Wisetack if you would rather spread the cost.
04
We protect the landscaping, magnet the yard for nails and haul the old roof away. We leave your home clean.
Roof Life Plan
If your shingles turn out to be defective, the manufacturer sends shingles. Tearing the old roof off and installing the new one is labor, and labor is most of what a roof costs. That bill is normally yours.
On the Roof Life Plan it is ours. We inspect your roof once a year, clear it, re-seal the flashings and send you a photographic report — and for as long as you stay on the plan, our workmanship warranty stays live and an approved manufacturer claim costs you nothing in labor.
On a typical 25-square roof, that is eight to ten thousand dollars a homeowner would otherwise pay out of pocket.
What you get every year
Roof only
$595 / year
Roofs up to 25 squares
Roof and chimney
$845 / year
Roofs up to 25 squares
Larger roofs step up in price. Homes over 40 squares, or roofs with genuinely difficult access, are quoted individually rather than forced into a bracket — ask and we will tell you the number before you commit to anything. The chimney work is carried out by our sister company, First Response Chimney.
Our work
Not stock photography. These are jobs in the Valley, photographed on the day we finished them.
Class A chimney pipe, collared and flashed
Ridge vent under cap shingles
Green architectural shingle, ridge and hips
Underlayment down, shingles going upEvery roof we finish gets photographed the same way. If you are on the Roof Life Plan, you get a set like this once a year.
Reviews
Every one of these is a real Google review, word for word. We have not cherry-picked around a bad one, because there is not one.
★★★★★
“I had roof damage caused by a tree branch knocking shingles off the roof. I contacted other local roofers and because the job was not covered by insurance and was a relatively small job, I wasn’t able to get anyone to make the repair. First Response Roofing came out and inspected my roof and made the repair the same day for a very reasonable price. I highly recommend this company.”
Doug McCarthyGoogle review
★★★★★
“Excellent service, knowledgeable/competent staff, and pricing was right in with other quotes from shops in the area! William has been great to work with!”
Josh ThorpGoogle review
★★★★★
“Great experience with phenomenal customer service driven experience from a company that truly care about the client and final product.”
Richard CooperGoogle review
5.0 out of 5 across 11 reviews. Read them all on Google ↗
Why us
Three things we say out loud that most contractors would rather you did not ask about.
Straight answer
If the roof has ten good years left and the problem is one flashing, we will tell you that and quote the repair. A roof sold to someone who did not need one is the fastest way to lose a neighborhood.
Specification
Our standing seam is 24-gauge with 17-inch pans. Most quotes are 26-gauge with 21-inch pans. Heavier metal and more seams means far less oil canning — ask anyone else bidding your job for those two numbers.
The law
Waiving, absorbing or discounting a deductible is insurance fraud in Virginia. Any contractor offering it is telling you how they do business, and it is your claim they are putting at risk.
Where we work
We take work throughout the Shenandoah Valley, across Virginia and West Virginia, and east into Northern Virginia and the greater DC area. The counties below are the ones we have written up in detail — not the edge of where we go.
Outside these? Call us. We travel for the right job, and we will tell you straight if you would be better served by someone closer.
Free inspection
A free, no-obligation inspection. We get on the roof, photograph what we find, tell you whether you have a claim worth filing, and give you a written price. If the roof is fine, we will say so and leave.
Storm damage documented
Weather verified to your address, every slope photographed and measured.
Insurance handled
We file it, we talk to the adjuster, and you do not chase anyone.
Financing if you need it
Up to $65,000 through Wisetack. Checking your rate does not affect your credit.
Request an inspection
Photographs help, but they are not required. Tell us if you want a storm inspection, a replacement price or the Roof Life Plan — we answer every one of these ourselves.